Beach Geeza

Beach Geeza is an international unisex fragrance company, based in Austin, TX.

It all started with the idea of a beach geezer, an old person who would sun tan all day and smell amazing. He wanted us to capture that idea of a well travelled person, who just loves to relax on the beach in a logo. We chose the typeface for its luxurious and classy feel. We were able to use a bolder and thicker version for the icon, encompassing the beach and waves. Tying together the classy and beach-goer.